Insights, Tips, and the Latest Developments About All Things Social Media.
Twitter/X KPIs
What are the most important Twitter/X KPIs to track in order to assess your performance? This article will explain what you should be tracking and why.
Threads: A Real Twitter Alternative for Brands?
Threads vs. Twitter: What should brands focus on now? And what opportunities does Threads offer for companies? We have summarized the pros and cons for you in this article.
Learn how to Reach More People on Instagram
How do you reach more people on Instagram? We have data-based insights to help you increase your reach. Read more here.
Instagram KPIs
Learn more about the most important KPIs on Instagram. Find out what you should be tracking and why to help you improve your Instagram performance.
Finding your Social Media Target Audience
Understanding your target audience is important. However, understanding how to grow your target audience with analytics is more important. We will explain.
EURO 2024: Who is the European Social Media Champion?
Which soccer star is in the lead on social media? We analyze Europe’s national players and determine the European Social Media Champion 2024.
Social Media Competitor Analysis Tools
Understanding your competitors’ social media profiles is essential for many businesses. We will explain what features your social media tool needs to do just that.
Social Media Management Tools: Your Guide
If you are active on social media, finding the right social media management tool is critical for your performance. We will explain what to look for in your tool.
Content Trend UGC on TikTok: A Lot of Hype Over Nothing?
User-generated content is considered to be this year’s no. 1 content trend. Check out our study to reveal whether UGC is really worth it for companies.
Eurovision Song Contest 2024: Who Will Win According to Social Media?
We analyzed the social media performance of the ESC candidates to predict who will win the world’s biggest live music event in 2024.
Tips and Strategies for Social Media Content Optimization
Social media content optimization can take your profiles to the next level. But what strategies should you put into place. In this article, we will show you.
The Best Times to Post on Twitter
The best time to Tweet depends on your target audience. Learn how you can use a social media tool to find the Best Times to Post on Twitter
The Best Instagram Hashtags
Do you want to find the best Instagram hashtags? Learn about how to do Instagram hashtag research in 5 easy steps.
The 2024 European Elections on Social Media
A comprehensive insight into the European political landscape: discover the top issues of EU political groups on social media in the run-up to the 2024 elections.
How to Increase your Twitter Engagement Rate
High engagement rates can help your Tweet get seen by more people. So how do you improve your engagement rates? We will explain.
The Best Times to Post on Facebook
What is the best time to post on Facebook? Find out how to find when it is best for you to post on your profile.
The Best Times to Post on Instagram
Finding the best times to post on Instagram is unique for every account. Find out how to find the best Instagram posting times for your own profile!
Study 2024: Do posts with faces perform better on Instagram?
We analyzed over 4,100 posts across 4 industries to answer the question: “Do photos and videos with faces really perform better on social media?”
The Best Times to Post on Pinterest
Are you looking for the best times to post on Pinterest? We will show you how to find them and explain what steps and best practices to follow.
Social Media Competitor Analysis and Benchmarking
Do you want to get the most out of your social media competitor analysis and benchmarking? We will tell you everything you have to know!
How to Increase Engagement on Facebook
Are you posting on Facebook and not getting enough reactions? We will give you 12 tips for increasing your engagement rate on Facebook.
Has TikTok Restricted Organic Reach?
Have views on TikTok collapsed? We analyzed nearly 800k posts and will tell you what we found. Plus – 5 tips to increase your TikTok reach.
How to Increase Engagement Rate on TikTok
Find out about how you can increase your Engagement Rate on TikTok with some easy-to-follow tips and tricks that everyone can follow.
How to Increase Twitter Followers
So what can you do to increase the number of your Twitter followers? We take you through our 14 tips that can help your Twitter profile grow.
Social Media Analysis and Benchmarking Tools
Learn more about the 5 core things to consider when looking for a Social Media Analysis and Benchmarking Tool that offers advanced capabilities.
The Best Hashtags for Facebook
You want your Facebook posts to be seen and using the right hashtags can help. But what hashtags should you use? Let us show you how to find them.
Update your Social Media Strategy in 2024 with Social SEO
What is social SEO, and how do you find keywords for your social media content? We have collected 4 valuable tips for your 2024 strategy.
How to Get More Views on Instagram
Do you want more views on Instagram? We will explain the steps to take that can help you increase the number of views for your Reels or Stories.
How to get more Followers on Facebook
Whether you are an individual or business, you probably want to increase your Facebook follower count. We will highlight 12 best practices that show you how.
Influencer Marketing Tips
Influencer marketing is a popular among businesses of different sizes. But what is the best way to do it? We will fill you in!
How many Hashtags should you use on Instagram?
Have you ever wondered how many hashtags you should use on Instagram? We analyzed the performance of 5 million profiles, and we will tell you want we found.
The Best Hashtags for TikTok
What do you need to effectively manage multiple social media accounts? We tell you everything you need to know.